“A lot of information from SOU・SOU / Minori Honda”

One of the jobs I am in charge of is producing " SOU・SOU news".
In this diary, I would like to introduce 5 ways to enjoy " SOU・SOU News".

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SOU・SOU news?
SOU・SOU This is a free distribution booklet with the latest items and news.
Issued on the 25th month of the previous month (in the January issue / December 25) every month.
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① cover

"Monthly announced"12 months of Textile designI use it for the cover design.
The theme for 2019 is "Japanese Costume Pattern"

If you collect all 12 booklets for each month, you will have a complete collection of monthly Textile designs!
The theme for 2018 was "Fruit Pattern."


Every MonthTabi Socks​Handkerchiefa 
It is served in Aoyama's tea ceremonyKyoto Shakuis produced to match this Textile design.
The original picture is exhibited in Aoyama's tea ceremony. If you want to see the real thing, please come to the Aoyama shop.


② page of dressing

This page introduces the most seasonal item and recommended dress now right now.

This month was "Coordination recommended for Hatsumodei".
While consulting Yamamoto, planning chief, I choose the best image.


And the next page of clothing will be released soon
Recommended items for each season are posted for each season.

③ Customers of this month

This page introduces your wonderful SOU・SOU style.
Those who are dressed nicely with parents and couples,
I am also looking forward to the customer as well, such as those who are using a combination of color patterns that I can not come up with with myself.


④ SOU・SOU News

This page posts the hottest topic at the moment.
This month is"Itoken / SOU・SOU Textile design turned into sweets"about.
This was introduced as a new attempt of SOU・SOU.


In another month, entitled " SOU・SOU Miyagemon Best 3 of the Month"
In addition to the three popular souvenirs, we introduce the recommendations of each store Shop Manager.

I would like you to refer to it when you choose souvenirs or gifts.



⑤ SOU・SOU Diary 3 best of the month

This page has announced the "Staff diary" best 3 chosen by Shop Director Tokuji.
You can get a glimpse of the staff's daily life in the SOU・SOU diary.
Please Check diary selected as the best 3 on the homepage.

In addition, at the bottom of the page are access information on Twitter and Instagram.
Recently, Weibo also started for Chinese customers.


And one more bonus
In the booklet, a questionnaire postcard is caught.
Writings and impressions you wrote in a postcard are first shot by the producer Wakabayashi and then all the staff.


Encouraged by happy comments, I reflect on the contents of your suggestions and offers,
We got the opportunity to make use of it in the future.
If you do not mind, I'd love to reply.


The New Year began, we are working on new work every day.
We look forward to hearing from SOU・SOU 2019.

(Honda)