updated information
Shining in the beautiful autumn —
Time to enjoy
the changing color of this season.
We have prepared a variety of items with materials that are perfect for this chilly season, including the classic fabric "Muslin Wool" specially designed for the fall winter time. We have also the light and soft kimono made with muslin wool and newly released tabi shoes, zori and accessories. Let's enjoy the comfortable season when the refreshing breeze blows with autumn color coordination.
DressOne-piece Dress

Being gracefully dressed,
colorful Japanese dresses.
colorful Japanese dresses.
Haori

Wrapping your body gently,
Japanese haori and cardigan.
Japanese haori and cardigan.
Top

Autumn tops made of smooth,
high-quality materials.
high-quality materials.
Jiban

The most comfortable and
detailed design.
detailed design.
Bottom

With a multitude of silhouettes,
autumn bottoms to define your style.
autumn bottoms to define your style.
OthersAccessories

Accenting your outfit.
Traditional & pop items
Traditional & pop items
Combed Yarn woven fabric
Silk-like magical wool fabric
"Muslin Wool" is a material that has been very much loved in the daily life of Japanese from the end of the Edo period to Showa period. It is made of high-quality merino wool and is a fabric that you can wear casually. The goodness of color development and draping that follows the curve create a beauty outlook.

An endangered species in textile world
The "Muslin Wool", which is now manufactured by only a few companies in Japan, is an endangered textile. Japanese muslin wool which was once sublimated into a silky magical fabric by craftsmanship, has a history of capturing the hearts of ordinary people who longed for silk fabrics.

Special daily wear
Since the westernization of dressing postwar, muslin wool hasn't been used as much due to its delicacy. Taking advantage of the fabric's characteristics, SOU・SOU 's muslin wool items are "uncommon daily wear" that make you feel special.

In the present day, to the future
SOU・SOU, with a mission of preserving traditional culture , revived muslin wool in a modern look. We hope this wonderful fabric will be passed on to the next era by widen its usage as a daily wear.