“Nie Hao, Taiwan! (9)”

We spoke with Yamamoto Masami, who is the planning manager and is not only responsible for clothing design in general but also for collaborative projects with various brands, about SOU・SOU in Taiwan.




❚The city of Taipei is a movie Set Looks like
佇 The appearance of the city when it left Taipei Station, it was the world of the movie.

When I left Taipei Station, what spread in front of Seimi's eyes was the world I've seen in movies.
movies Set Wires and paper lanterns that were used for
There are restaurants and stalls along the side of the road.
Over the top of the head, there are a series of signboards such as "Jin-in water bowl" and "Sesame meal"
There are moped bikes going around
Taiwan at the end of May is already summer.
In a hot and humid place where moist air clings to the skin,
The left and right landscapes flow in the blink of an eye.

Mr. Seimi who recalls Taiwan for the first time, "I can not forget the scenery even now after one and a half months."


❚I am moved by the warmth of the people of Taiwan
▲ When I stopped at Taipei Station, there was a Taiwanese who spoke.

Learn moreI didn't know the exit well and I was trying to find it on my cell phone.
Holy beautyWell, when I turned around, I was talking about it, so I thought I was a friend, but I didn't, I saw that we were in trouble and asked, "What happened?" You did it, right?

Learn moreYou kindly guided me to the exit closest to the hotel.
Holy beautyYes Yes. I went out waving my hand casually at the end of the day. Too natural . .

The friendliness that will guide you with a sense of distance like a friend
For hospitality that does not seek a return
Seimi, who received a pleasant shock, says:

Even if not through the "word, I met you always smile and Smile Faces me towards the, gave me kindly correspondence. Is my that is not used to traveling overseas, Paris and New York there was no such a thing However, I also feel that Japan, which is called a country of hospitality, is far from reach."


❚The first step to take in the "Dajahao! (Hello, everyone)"
▲ Kiyomi greeted the audience in Chinese at the opening talk event SOU・SOU in Taiwan, saying "Da Jia Hao!"

Learn moreSeimi-san's "Danger Hao! ', Was perfect!
Holy beautyIf you were sitting at the front, I was surprised. . I think that if I can speak Chinese, my distance with the people in Taiwan will be reduced ...

In fact, I uttered it with a cheerful voice. ] Became lubricating oil of the place, and many visitors raised their hands and asked questions.

Learn moreDo you still remember the question?
Holy beautyI remember! They were all questions that people who love SOU・SOU would ask. I was asked about how SOU・SOU 's Textile designs were commercialized, and also about the staff themselves acting as models.

Learn moreOn the other hand, the answer of Mr. Seimi who gave the example of "Samurai rice (Rurohan)" got a laugh.
Holy beautyThe clothes that we are originally making are not worn by professional models at the show, but are embodied in the patterns and shapes that fit today's Japanese lifestyle and cityscape, and are everyday clothes for ordinary people. I wanted to say "ramen" in terms of food, but I tried to rephrase it as "rourohan" so that people in Taiwan could understand.


❚I want to convey the goodness of Chizimi Cotton Rectangular Dress
▲ "I think it's easy to wear Chizimi Cotton Rectangular Dress because of the climate!"

Learn moreWhat SOU・SOU items would you recommend to Taiwanese customers?
Holy beautyThis event focused on limited edition products that are useful in the daily lives of Taiwanese people, such as helmets and electric rice cookers, but the ultimate goal is to convey the appeal of Textile clothing. In particular, I think that Chizimi Cotton material is perfect for Taiwan's swelteringly hot and humid climate! I would also like to see people at the night market wrap Isemomen Cotton Handkerchief around their hands.

▲This one shot made Kiyomi think, "I want to decorate Taiwan's night markets with SOU・SOU patterns!"


❚The second trip to Taiwan alone!

Learn moreDo you want to go again?
Holy beautyof course! This time, thanks to Mr. Hashimoto from Taiwan and the Chinese, it was a trip that was too special for the first time without any inconvenience (laughs). However, I can not taste anything about Taiwan at all, and I would like to go alone even if I have the next one. This time I would like to ask about a little more historical place or fashion area in Taiwan!


"The first Taiwan business trip. And a lot of customers came at this event.
And it is also fun to continue your daily design activities
As we had everybody support,
I am really thankful and happy! "
An exceptional Smile Faces.


To be pushed back gently in the surprise and excitement I felt in Taiwan
Another day begins for Kiyomi, planning manager SOU・SOU.