Post your summer memories
Win a prize!

- Prizes
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Gold AwardSOU・SOU Gift Voucher 20,000yen / 3 WinnersSilver AwardSOU・SOU Gift Voucher 10,000yen / 5 WinnersBronze AwardSOU・SOU Gift Voucher 6,000yen / 10 WinnersPrize WinnersSOU・SOU Gift Voucher 3,000yen / 12 Winners
- Entry Requirements
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Event Period
July 25th (Thursday) - August 18th (Sunday), 2024
Announcement of WinnersAround late August
How to ParticipatePost photos or videos (feed posts or reels) with SOU・SOU products on Instagram during the submission period with the hashtag "#sousoustyle2024".
Contacting Winners
※Posts of wearing, using the product, or animals are all welcome
※Only “public accounts” are eligible for the campaign entry
* Filming period: From Tuesday, August 22, 2023 to Sunday, August 18, 2024 (Updated on 7/29)Winners will be contacted via Instagram DM in late August.
About Your SubmissionsYour submissions will be used without permission on SOU・SOU's website, social media, booklets, etc.
- 2020 Award Winners
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- 2021 Winners
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- 2022 Winners
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- 2023 Winners
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Special Campaign
- Time Limited
Free Shipping CampaignJapan ¥3,000 / Overseas ¥10,000
Free Shipping Worldwide - New!
SOU・SOU Spring YosooiMake your Kyoto strolls and experiences
more unforgettable - New!
deportare SpringMake spring season more fun.
A wide range of pop items. - New!
Yousou. SpringWestern clothing line by SOU・SOU
New product released! - New!
Kabukimono Spring CollectionSOU・SOU presents this spring's fashion,
Please have a look. - Recommend
Greeting Gift IdeasFarewell or thank you gifts
We have collected SOU・SOU items. - Costume cooperation
The movie "Muromachi Burai"SOU・SOU provided some costume support.
Please come and enjoy it at the theater. - New!
PROMOTION ITEMEasy to use basic-shaped bags
New bags have arrived! - Notice
About Overseas ShipmentDelivery and payment method
How to order
Seasonal Recommendation
- Recommend
SOU · SOU's Imabari TowelPop and high quality domestic towels
Recommended for this sweaty season - POP UP
SOU・SOU POP UP in TaiwanAt four eslite bookstore in Taiwan
Check out "SOU・SOU Special Corner"! - Recommend
Bag Special FeatureNew PROMOTION bags now available!
Pop and practical bags - Recommend
Itoken / SOU・SOU SweetsA Textile design made into a sweet.
Recommended for Gifts
Reading
- Special feature
Special InterviewEnjoys the tea ceremony
Staff enjoying traditional culture - Special feature
Travel in KyotoGo with SOU・SOU
Recommended travel spots - Series
Staff seasonal outfitsSOU · SOU staff
Outfits of today - Recommend
Today's CustomerFrom our stores and SNS posts
Introducing our customers - Series
Textile DesignSOU・SOU Textile
JAPANESE POP TEXTILE DESIGN - Series
One picture a dayTextile Designer
A postcard from Katsuji Wakisaka
NEW & Recommandation
Restock Info.
Shopping Guide
Inquiries
Customer Service|12:00-17:00 ※Closed on Wednesdays and Sundays
<Address>
578-1 Nakanocho, Nakagyo-ku, Kyoto,Japan 604-8042, 3F
SOU · SOU netshop
